Issue #26: $100K IN A DAY

Here's what's been keeping me up at night:.

• Got ghosted by 5 different consultants...in the same day

• Completed my first $100K in a Day session (survived!)

• Realized I need a flowchart, not a questionnaire

• Had a mild panic attack when the client said "We don't need financing"

• Learning that leverage isn't just financial - it's about maximizing value in minimum time

• Building a tech stack one small piece at a time (progress: 20%)

Quote first,

Use data to make decisions…

Expectations

After a particularly troublesome meeting at a municipality on Wednesday, a couple of days later, on Friday at 7 AM, I emailed our project consultants requesting individual risk assessments and timelines.

The email was a detailed masterpiece of project management jargon (not included here to protect the semi-innocent). The essence: I needed everyone's work plans by EOD Tuesday; feedback was critical, and we had tight deadlines.

No immediate response like, “No problem, Greg, I got you!!! We have solutions for days!”

I'm writing this on Tuesday, 5:43 PM...with exactly zero responses and zero updates.

I guess EOD could be interpreted as 11:59 PM?!?

Let me share what I've learned about deadlines:

When consultants (I know I am one now) say they'll deliver by Tuesday, here's what actually happens:

The Vanishing Deadline (87%): Tuesday comes and goes like your motivation at 4 PM.

The Last-Minute Extension (12%): "Just need a bit more time" appears in your inbox at 9:58 PM Tuesday, usually with an explanation involving someone else's grandmother.

The Mythical Unicorn (1%): They actually deliver as promised. If this happens, immediately buy a lottery ticket – the universe is clearly having a glitch.

The bar is so low, friends. So. Low.

100x

Remember last week's "wedge offer" revelation? If you missed it, a wedge offer is basically your foot-in-the-door service – low risk for clients but high value.

Issue #25: The Perfect Wedge (No, Not The Golf Club) 

Mine's the “$100K in a Day” assessment, where I help developers find at least $100K in savings or opportunities in a single virtual session. It costs $1,000, which might seem like a lot until you consider we're talking about $10M-$15M projects.

When I can save you $100K in two hours for a grand, that's a 100x return.

Not too shabby for clicking "join meeting" in your pajama bottoms (we only see your top half, right?).

Well, I just completed my first one. And let me tell you, nothing tests your preparation like a client who immediately renders half your questions irrelevant.

I showed up to the Google Meet call armed with 50 meticulously prepared questions, organized by category, with color-coded tabs and follow-up prompts. I was ready to impress.

"Let's start with financing," I began confidently. "What's your current capital stack looking like?"

The client smiled. "Actually, we're fully funded. Family office money, no external financing needed."

Just like that, 30 questions became instant digital confetti.

I smiled back, casually minimizing my question document while pretending this was all part of the plan. "Great! That actually lets us focus more on optimization and risk mitigation."

For the next two hours, we bounced around my assessment. Each answer led down unexpected paths. Of my 50 questions, we covered maybe 15. But those 15 generated more value than I could have imagined.

The lesson? I need a flowchart, not a questionnaire. Something that helps me navigate based on what I'm hearing, not what I planned to ask.

Leverage

Remember back in Issue #2 (Update #2: From Naval to LandLogic) when I waxed poetic about Naval Ravikant's wisdom on leverage? His core message still rings in my ears: "Use leverage. Technology, media, or capital to create wealth while you sleep."

The billionaire oracle had it right – creating genuine wealth isn't about trading more hours for more dollars. It's about finding force multipliers that amplify your impact.

Since then, I have consumed Alex Hormozi’s version, which I like better, (Podcast link below in the curated links).

Leveraging LandLogic

My business runs on four key levers that work together like the Avengers of business strategy: Real Estate, AI Software, Media, and Partnerships.

Real estate is my home turf - the foundation where I help landowners not flush millions down the toilet on bad deals.

AI software is like having a clone army - it crunches numbers, spots patterns, and turns messy data into actual insights while I sleep.

Media - this newsletter, my LinkedIn rants, all that content stuff - it's basically me talking to thousands of people at once without the awkward small talk.

And partnerships? They're the rocket fuel - bringing deals my way, extending my reach, and getting me into rooms I'd never access alone.

Stack these four together, and I'm not building a business, I'm creating a machine that makes money whether I'm in my home office or hiking in the Rockies (probably lost, let's be honest).

Let’s get more granular:

Leveraging $100k in a Day

In the real estate world, we've always understood financial leverage (using other people's money to buy more property than you could afford alone).

But Naval and Alex talk about something different – how knowledge can be leveraged through technology to create outsized returns.

But how does this apply to my $100K in a Day offering? How do I create leverage when I'm still literally trading my time for money?

The answer hit me during my first session: the leverage isn't in how I deliver the service – it's how I deliver maximum value in minimum time using technology.

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Tech Stack

Across from me is my actual physical notebook, filled with hastily scribbled insights from our two-hour deep dive.

Next to it, my laptop displays an elaborate schematic of how this process should work once I finish building my automated system.

Reality versus vision is... let's say there's a gap.

When I pitched this "$100K in a Day" service, I envisioned a seamless, AI-powered consulting machine that would handle everything from client intake to report delivery.

The kind of system where I'd only need to show up for the actual value-creating session, while automation handled the rest.

What I've built so far is more like a paper airplane compared to the private jet I have planned.

The Machine

Here's the system I'm building, along with a brutally honest progress report. The links to all the software mentioned are down in the curated links section below.

Step 1: Client Signs Up (Calendly + Zapier)

• The Vision: Client books through Calendly, triggering automated emails, folder creation, calendar syncing, and invoice generation.

• Current Reality: I have a Calendly link! Progress: 20%

• What Actually Happened: I manually sent confirmation emails and created folders. Baby steps.

⬇️ 

Step 2: Pre-Call Intake (Forms + Notion + AI)

• The Vision: Client completes a structured form, data pipes into Notion, AI analyzes documents and generates insights.

• Current Reality: I have a Google Form that collects basic information. Progress: 25%

• What Actually Happened: Client emailed me documents, I printed them out and highlighted things the old-fashioned way.

⬇️

Step 3: The 2-Hour Deep Dive (AI Recording + Transcription)

• The Vision: Session is recorded, transcribed, and analyzed by AI, generating action items and highlights.

• Current Reality: I recorded the call! Progress: 30%

• What Actually Happened: I took frantic notes while talking, occasionally nodding thoughtfully while secretly wondering if I was accidentally muted. I was so worried that the AI transcription wasn’t working.

⬇️

Step 4: Analysis Phase (Greg + AI Partnership)

• The Vision: AI generates draft insights, I refine with my expertise, creating perfect harmony between man and machine.

• Current Reality: I have notes and ideas in my head. Progress: 10%

• What Actually Happened: Spent three hours after the call organizing my thoughts and creating a proper SWOT analysis... manually.

⬇️

Step 5: Final Report & Delivery (Automatic Generation)

• The Vision: AI formats findings into beautiful documents and slides, automatically delivered via email.

• Current Reality: I have a Word template. Progress: 15%

• What Actually Happened: Created a report from scratch in Google Docs at 11 PM while wondering if this is what "scaling a business" feels like

The Good News

Despite my system being more "human-powered" than "AI-enhanced" at this stage, the session itself was a success! We identified nearly $250K+ in potential immediate savings and well over $1 million in revenue opportunities for the client's development projects.

The real magic wasn't in the automation (yet), but in the structured approach to the consultation itself:

1. Deep dive into business strategy and goals (SWOT style)

2. Project-specific analysis (competitors, sales strategy, marketing)

3. Live brainstorming focused on finding six-figure opportunities

Even without the fancy tech stack, the core process delivered exactly what I promised – concrete ways to add or save at least $100K.

The Lesson So Far

Sometimes you have to start with the minimum viable process before you can build the dream system. I could have waited until everything was perfect, but instead, I chose to launch with what I had and improve as I go.

The system might not be fully automated yet, but the client doesn't care – they got tremendous value and insight from our session. And that's what really matters.

As I build this "$100K in a Day" machine, I'm learning that you don't need perfect systems to deliver perfect value. You just need to show up prepared, focused, and ready to solve real problems.

80% of life is just showing up…and maybe delivering on time…unlike some consultants I know.

Links From My $100k in a Day Process (+ Alex On Leverage)

Alex Hormozi Podcast on leverage: Alex tells us how to get ahead of 99% of entrepreneurs. Hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.

Google Workspace Suite: A suite of cloud-based productivity tools (Docs, Sheets, Gmail, etc.) designed for seamless collaboration and business operations. Other notable inclusions in Workspace include:

• Notebook LM: An AI-powered research and note-taking assistant by Google that helps synthesize information from your documents and sources

• Gemini AI: Google's AI model designed for advanced reasoning, multimodal understanding, and seamless integration across Google products

• Google Drive: Cloud storage system for organizing all client documents with customizable folder structures and permission settings

• Google Calendar: Scheduling tool that syncs with other apps to manage client appointments and preparation blocks

• Google Forms: Customizable data collection tool for client intake that can adapt questions based on previous responses

• Google Meet: Video conferencing platform with built-in recording and AI-powered transcription capabilities

• Google Slides: Presentation software for creating professional client deliverables with data visualizations

Core Business Tools:

• Calendly.com: Scheduling automation tool that eliminates the back-and-forth of booking appointments with clients

• Zapier.com: Workflow automation platform that connects different apps together to create custom processes without coding

• QuickBooks Online: Financial management software for creating professional invoices and tracking payments

• Stripe.com: Payment processing platform with developer-friendly features for creating custom checkout experiences

AI & Productivity Tools:

• Notion.so: All-in-one workspace that combines databases, documents, and project management in a highly customizable interface

• Claude.ai: Anthropic's conversational AI for document analysis and generating business insights

• ChatGPT.com: OpenAI's language model for content generation and structured data extraction

• Fireflies.ai: AI meeting assistant that joins calls to provide real-time transcription and conversation intelligence

Additional Components:

• Microsoft Word: I find that most clients want to interface with Office products rather than Google (use it for free on the web version)

• PDF Generators: I am using PDFAid these days. It has a create PDF editor tool that I sometimes use to avoid AutoCAD.

• Custom Client Portal: Branded interface for delivering reports and tracking client engagement (future implementation) ← I can use Notion for this, but it's a bit clumsy.

The Big Takeaways

If you're offering any kind of consulting or advisory service, here's what my first $100K in a Day taught me:

1. Preparation matters, but flexibility matters more. I needed all that background knowledge, but I had to be willing to throw out the script.

2. The magic is in the conversation, not the questions. The best discoveries came from follow-up questions I hadn't planned.

3. Technology can amplify your impact. Tools that handle the mechanical stuff free you to focus on the high-value thinking.

4. Value happens at the intersections. The biggest discoveries weren't in any single category - they emerged when we connected dots across different aspects of the project.

THAT’S A WRAP

Stay curious and keep automating,

Greg "Automate As I Go" Mills

P.S. Have you tried building automation systems for your business? Hit reply and let me know what's working for you. I could use the inspiration!

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Here are some back issues if you are just not sure yet:

Issue #24: We Saved The TikToK Livestream 

Issue #19: $2,295/Month To Avoid Talking To Humans 

Issue #14: The $27,000 Pandemic Side Hustle Experiment 

Issue #12: Three Easy Steps To Get Thrown Out Of A Convention 

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